If the proprietors are thinking of good musical field, they wouldn’t have gone for such a big price for an album. Maybe, ‘Endhiran’ has some of the biggest brands like Superstar Rajnikanth, Aishwarya Rai Bachchan, A.R. Rahman and director Shankar.
But do you think acquiring the audio rights of ‘Endhiran’ for 7 Crores will yield them best results? Oops! It’s pretty obvious that much prior to the official launch takes place; at least dozen of websites will release the music online with the best clarity.
The musical release of ‘Endhiran’ will take place on July 31 in Malaysia with some of the leading Malaysian channels airing live telecast of this event.